When building a digital product, we’re often biased by the dominant influence of a business owner. Or, in certain cases, we’re biased by the user-centric approach, putting the business needs in a…

There are many ways to create a product roadmap. Today, I'm introducing a new way of building a roadmap for your product development, with a one-day workshop. The workshop consists of five simple…

During a workshop, a couple of years back, I had this idea about the concept of testimonial driven development. The idea stuck with me since then and I've been using this framework successfully for…

I’m sure your product has all the parts and functionalities that your customers need. But what you want to sell is more than the generic product, you want to sell the “whole product”. The whole…

An idea is a new assemblage of neurons in your brain. It is a synaptic sequence which had never happened before. In order to stimulate this new assemblage, you have to put yourself in a fruitful…

A lot of buzzwords get thrown around in business today. Some of them are useful and productive, some of them are told just to make you sound good, and some can cause confusion. What can be especially…

A business plan is essential for successful strategy development. It is a document which helps everybody in the company to understand the vision, strategy, and tactics for product or service…

Every start needs a little push. You have a great idea for your pet project, side business or a physical product you want to sell, but you don't have a clue where to start from? Well, the good news…

You can easily write an amazing ad that sells more, right now! Check out how I like to do it and integrate the techniques into your advertising tactics. An average family is exposed to more than 1500…